Rooted in strategy. Built with heart.
Branding That Feels Like You & Works for You
Grounded in strategy, shaped by story, and designed to help you show up proud, clear, and confident.
I know you're good
at what you do.
Like, really really good.
But every time you look at your brand, something still feels off.
Maybe it’s the gap between what you say your brand is and how it shows up online. And I know, you're tired of spending hours on Canva trying to design that IG post, all while juggling everything else.
You’ve evolved, but your brand hasn’t caught up yet. Let’s fix that with a brand that makes the right people pause and say: “Yes. This is exactly who I’ve been looking for.”
You’re not behind. You’re just ready for your outside to match the inside.
To the passionate & courageous who are doing extraordinary things
Here’s how I can help with your brand experience
Bespoke Brand Experience
This is for the founder who’s ready to be fully seen and supported, with branding that covers not just how you look, but how your whole business feels. Visual identity, creative direction, and brand systems designed to actually work for you.
done-for-you
Brand Mentorship
This 8-week mentorship is for the solopreneur who’s craving clarity, support, and space to shape a brand that’s honest to who you are now. We’ll refine how you show up—visually, emotionally, and energetically.
done-with-you
Premade
Brand Kits
COMING SOON! ❯
Not ready for full custom? These done-for-you kits are designed for founders with taste (but not a lot of time). Launch-worthy branding without the Canva spiral.
done-for-you
Wanna see what’s possible for your brand?
Peek behind the scenes and see what happens when we build a brand that feels like you. Not like a canva template you put together after hours of tweaking.
The kinda love notes that make me cry
(in the best way)
Is your brand experience... kinda lying?
Like, the visuals say “calm & collected,”
but the experience feels more like a scavenger hunt than a smooth ride?
This 5-minute quiz will gently call out where your brand vibe and your actual client experience are out of sync and give you next steps to close the gap.
Hello, I am Jia!
And believe it or not, I started this studio out of spite.
I used to be a marketing designer, churning out ads that looked consistent. But competitors started imitating our colors and style. The only thing that set us apart was our logo.
That’s when I realized: if your brand isn’t rooted in truth, anyone can replicate it. But I knew branding could be more than that. Should be more than that.
I’m a brand experience designer. That means I don’t just make things look pretty—I help founders shape brands that feel like them, from visuals to systems to the way people experience their work.
Because the best brands aren’t just seen.
They’re felt.
And when yours is built from the inside out, no one can copy it.
What I’m Thinking About
A mix of musings on branding, solopreneurship, creative experiments, and what it’s like building a business in the margins of motherhood.
